If you make something beautiful — silks, linens, ceramic, candles, fragrance, leather, books, or anything else that fits the quiet-luxury life — we'd love to write about it. Here's what working with us looks like.
who reads us
Aria Esthetique is read by Indian women aged 22-38 with disposable income, who follow accounts like Cereal Magazine, Aman Hotels, Toteme, and Sofia Coppola. They save more than they comment. They buy what they save. They are the audience that turned silk pillowcases, raffia bags, and linen co-ords into bestselling categories on Amazon India between 2024 and 2026.
Our channels:
- Instagram — @ariaesthetique · daily reels and stories · primary audience hub
- This journal — long-form editorial that ranks on Google for slow-luxury searches
- Pinterest + Threads — pinned and re-shared to the slow-living global audience
what we offer
how we choose what to feature
We only feature products that fit the aesthetic. If the product is the wrong colour story (we work in cream, oat, champagne, brass, travertine — not neon, not metallic, not plastic), we'll say so kindly and pass. If it's the right colour but the wrong quality, same. The audience trusts us because we say no often.
the rates
Honest pricing — we are not yet a household name and we don't pretend to be. Rates scale with our audience size; the numbers below are our starting tier and will move up as the page grows.
For ongoing partnerships (3 features per quarter, etc.) we offer custom rates that are meaningfully lower per-piece.
the affiliate-only option
If you'd rather not pay upfront, we run revenue-share affiliate partnerships at 20-30% commission on attributed sales. We provide a unique tracked link, you provide the product link, we write the feature for free, and we split what comes through. Lower risk for you, longer commitment from us. Most of our brand work starts this way.
how to reach us
Send us a short email with a link to your product or brand, and we'll reply within 5 working days. Please do not send full press kits or PDFs in the first email — a single sentence and one link is enough.
write to us [email protected]All paid features are clearly marked as "in partnership with [brand]" both on the journal post and in the Instagram caption. We follow the ASCI India disclosure guidelines for branded content. Editorial integrity stays with us — we write what we'd write anyway.
— the editors